Law firms & legal practices
Attract the matters your firm actually wants.
Practice area visibility and enquiry journeys for law firms and solo practitioners. Separate practice areas and jurisdictions, with qualification, disclosure and confidentiality rules that match your regulator and your intake process.
Discuss your growth planThe growth plan
Built around the way your customers buy.
Practice area pages that answer first
Build one page per practice area and jurisdiction. Explain the situation, what a first step involves and what information helps your team assess a matter, without promising an outcome or a figure.
Local search and firm profiles
Align firm name, offices, practice areas and licensing across your website, Business Profile and directory listings. Only the offices and jurisdictions the firm is licensed to serve appear.
Campaigns inside the rules
Search and social creative follows advertising and solicitation rules set by your law society or bar regulator, plus platform policies for legal content. Claims, comparisons and approvals are reviewed before launch.
Consultation enquiries, not raw form fills
Collect matter type, jurisdiction, key dates and a short factual summary, and state clearly that submitting a form does not create a lawyer client relationship. Sensitive details stay in the secure channel your firm designates.
Intake handoff and reporting
Route each enquiry to a named intake owner with response targets, then record enquiry, screened, retained and matter opened. Reporting reflects matters your firm accepts, not click volume.
Measure the work that reaches a sale.
Review qualified consultation requests, screened matters, retained clients and matter value alongside spend and intake time. Advertising results are not case outcomes, and no client or matter volume is guaranteed.
Work you can inspect.
Explore the CarOfferNow, 47Modz and YEG All Season website projects, with clearly attributed owner reported revenue.
Read the case studiesYour channels, connected.
Industry questions
Can you advertise our firm's results or testimonials?
Only where your regulator permits it, the result is verifiable, and the firm gives written approval with any required disclaimer. We do not write or source reviews, testimonials or case results.
Do marketing forms collect confidential client details?
No. Forms ask for enough to route and assess an enquiry and explicitly advise against sending privileged or sensitive information. Secure intake channels are used for anything confidential.
Which jurisdictions can you target?
Campaigns and pages reflect the jurisdictions and offices where the firm is licensed to practise. Nothing is published for a location or practice area the firm does not serve.
How do you measure legal marketing?
We start from qualified consultation requests and track through screening to retained matters, using data your firm supplies. Cost per click and raw lead volume alone do not show whether intake improved.
Can you work alongside our existing marketing team?
Yes. We can take campaign, funnel and measurement ownership, or support an existing team on specific channels. Access, approvals and ownership are defined before launch.
Ready to scale past your current ceiling?
Book a free 30 minute strategy call. We will map your offer, your numbers and the fastest path to more booked revenue.